Your AI-Powered Customer Service Is Quietly Destroying Brand Trust. Here’s What Needs to Change.

As companies rush to deploy AI chatbots for cost savings, a hidden erosion of brand trust is underway.

Source: www.entrepreneur.com

Expert opinions (1)

• Anton Erpulev, CEO & Co-Founder at PowerSun Market: 73% of customers say they'd switch brands after a bad chatbot experience, yet companies keep treating AI support as a pure cost-play rather than a brand risk. That disconnect tells you everything about why this deployment wave is backfiring. I've watched this pattern repeat in our space. Founders…